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Cubo network shows10/28/2022 ![]() ![]() ![]() Qubo president Rick Rodriquez (who formerly served as a programming executive at Discovery Communications) explained in a 2008 interview with Multichannel News that Qubo was designed as a bilingual brand, offering programming in both English and Spanish. ![]() The brand would encompass programming blocks on NBC Universal and Ion's respective flagship broadcast television networks (NBC, Telemundo and Ion Television), a video on demand service, a website, and a standalone 24-hour network to be carried as a digital subchannel on television stations owned by Ion Media Networks and by cable and satellite providers. In May 2006, Ion Media Networks, NBCUniversal (which owned a 32% interest in Ion Media at the time), Corus Entertainment, Scholastic Corporation and Classic Media (which is now owned by NBCUniversal) announced plans to launch a new, multi-platform children's entertainment brand known as Qubo, oriented towards providing "educational, values-oriented programming" targeted towards children of all ages. ![]()
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